TAP Videos
Real Conversations. Real Stories. Real Impact.
The Armory Project exists because too many people in our communities have faced difficult moments without enough trusted options, support, or understanding. We believe firearm retailers, ranges, instructors, and responsible gun owners can all play a meaningful role in preventing suicide and supporting people before a crisis becomes a tragedy.
This page gives you quick access to TAP videos that explain who we are, why this work matters, and how trusted community partnerships are already making a difference across the country. Whether you are new to TAP or looking to better educate your staff, customers, or community, these videos are a place to start.
Start Here: A message from a TAP partner
Caleb Morse is a TAP co-founder and FFL owner who has helped shape what this program looks like in real shops. In this video, he shares how temporary, voluntary out-of-home storage and respectful conversations can become part of a life changing support system.
An FFL’s Guide to TAP
These videos answer common questions and explain how TAP works from the perspective of an FFL partner.
Why The Armory Project Exists
The why behind TAP, and how the program supports communities with practical options.
How to legally receive, store, and return firearms
A clear overview of how temporary storage can work in an FFL setting, including the basics of receiving, holding, and returning firearms.
The Quiet Impact: How FFLs make a difference one conversation at a time
Why everyday conversations at the counter matter, and how firearm retailers can reduce risk and support customers without judgment.
TAP Basics: Quick Clips with Gala True
These short-form videos are designed to be quick, shareable, and easy to learn from. Gala True, TAP co-founder and co-director, answers common questions and explains how TAP meets people where they are.
Looking for more FAQ answers?
This library will continue to grow as we publish more FAQ videos from TAP partners and community leaders. In the meantime, we keep clear and consistent answers in our Answers to Frequently Asked Questions document.
Stay Connected with TAP
Want more videos, updates from the field, and the latest from TAP partners and supporters? Follow The Armory Project on your favorite platform. We share new clips, news, and updates as our network grows.
Follow TAP
If you share a video that resonates with you, tagging us helps more people find these resources. Spreading awareness is the simplest way to support TAP and help move this work forward.
Ready to take the next step?
Whether you are a firearm retailer, range, community partner, or advocate, you don’t have to start from scratch. TAP offers free resources, templates, and step-by-step SOPs to help you learn the model and begin building support in your community.